Magazine Advert Analysis

The Kaiser Chiefs album 'Souvenir' is surrounded by connotations of souvenirs. For example the stick of rock in the centre of the poster is an example of a typical souvenir you would find when visiting the beach and similar to the souvenir itself they have put their album name inside the rock so it looks real, as a piece of rock always has a name or a pattern running through it. The outline of the poster is surrounded by postcards which again is a typical souvenir you would find near the sea. The postcards have the band's name on each individual one to reinstate that this album, is full of singles off their previous albums. The album is full of Kaiser Chief's past hit singles which when put onto an album makes up a souvenir of their best pieces of music and their career. 

The colours are all very bright and vibrant, the central image really stands out against the beige background and therefore draws the audience to the title of the album. The text and font is black and clear to read as it is in block capitals. There also isn't too much writing which doesn't make the poster too crowded and distracting, the use of the images is enough for the audience to infer things. The layout is very central and picture orientated. The name of the band and album are at the top, the album cover in the centre and below has information about the album and it's release, and also has a QR code where fans can scan to access the Kaisers soundboard. The soundboard also holds a similar house style and colour scheme which creates a recognisable relationship between the two products.

Paul Weller's album poster 'Sonic Kicks' shows clear relation to sonic thermal imaging which changes the colour of and object or a person depending on their body temperature. The actual image itself is simple and straightforward as it is just of the main artist himself, but the change in colour makes it much more interesting to look at as the bright vibrant blues and greens really stand out against the deep fiery reds and oranges surrounding them. Similar to the Kaiser Chief's, the font and text is big, largely spaced out and in block capitals making it easy and clear to read. Different to the previous poster, Paul Weller has included ratings from magazines and newspapers to promote his album and encourage his fans and the general public to buy it. Right at the bottom of the poster there is his website and record label, which acknowledges the people who have helped create and put a lot of money into this album. One thing that is missing is the release date of the album, which I would of thought would of been a leading feature to include on the poster.

The name of Florence + the machine's album is Lungs which is clearly reinstated with a picture of the artist laying down in flowers with a pair of lungs hung around her neck. The fact that she is laying down in flowers could reflect the indie genre of her music as most indie/folk genres tend to have the natural world surrounding them in their videos, album covers and advertisements to reflect the 'organic' style of their music. The font that Florence and the machine uses is her iconic house style as that particular font is used on all of her products so they become instantly iconic and recognisable. Similar to all the other posters the text is large, spaced out and is in block capitals which makes it clear to read. The actual name of the album is larger than the rest of the text so it promotes the actual album itself. The date and formats you can buy it in are clearly stated at the bottom of the poster, which again gives the fans and general public all they need to know when it's released.

By looking at these three posters, I have found that all of the layouts are relatively simple and straightforward and each poster uses a clear and large font and is written in block capitals. When creating my poster I will definitely take these aspects into consideration when trying to give my product verisimilitude.